In Part 2 of our deep dive into Apple’s iconic sound design, the Apple Design Team unpacks the iPhone’s trio of default ringtones, the evolution of their alarm sounds, the UX sounds of the AirPods Pro, and much more. Along the way, legendary beatmaker Flying Lotus breaks down his collaboration with Apple, and the Design Team reveals how they use haptics as a standalone “instrument.” Featuring Billy Sorrentino, Hugo Verweij and Flying Lotus.
The Sound of Apple 1.0
Over the last few decades, Apple has produced some of the most recognizable sounds ever made. In this episode, the Apple design team pulls back the curtain on their sound design philosophy and process, from the evolution of the classic “Tritone” alert, to the surprising origins of the Apple Watch sounds, to the inspiration behind the latest notification tones. Featuring Billy Sorrentino, Hugo Verweij and Kelly Jacklin.
Listener Stories
Nursery Rhymes
Many of the songs we sing to our children are hundreds of years old, with their original meanings obscured by history. In this episode, producer Leila Battison takes Dallas on a dark, surprising journey through history’s most famous nursery rhymes and lullabies, and up through the “Baby Sharks” and “Happy Songs” of today. Along the way, they share the songs they’ve made up for their own children, and explore why this music is just as important to parents as it is to kids.
Silent Sea
Whale songs are some of the most beautiful, cathartic sounds in nature. These extraordinary creatures use sound to socialize, to mate, to find food, and avoid predators. But for aquatic animals, the sounds of human activity can be absolutely devastating. With underwater noise pollution on the rise, what can we do to ensure the survival of these amazing creatures? Featuring acoustician Al Jones, Professor John Hildebrand of the Scripps Institution of Oceanography, and Vox Senior Producer Christophe Haubursin.
TikTok’s Boom-Bling
TikTok’s sonic logo is one of the fastest growing sonic logos in history. Today, that little sound is being heard millions of times a day on apps like Instagram, Reddit and Youtube… but creating it wasn’t easy. To make it, the creative team went through thousands of iterations, executed a covert marketing strategy, and fought through a final debate about a single note. Featuring Roscoe Williamson and Aifric Lennon from MassiveMusic.
Late Night
The sound of Late Night television is a complex beast with many moving parts. In this episode, we step inside the daily hustle of Broadcast Mixer Fred Hedemark as he and his team bring the sound of Late Night with Seth Meyers to life. Along the way, Fred reveals the highs and lows of working on a high-adrenaline, live-to-tape TV show, and shares some never-heard recordings from his years on the show.
Untranslatable Words
What do you call it when you’re homesick for a place you’ve never been? Is there a word for letting books pile up in your house without reading them? How about weather that looks beautiful out the window, but that you wouldn’t want to go out in? For this episode, we worked with Babbel to bring you our second annual Untranslatable Words challenge. In it, resident linguist Grace East pits the Twenty Thousand Hertz crew against each other in a hilarious and enlightening multilingual game show.