All over the world, there are unique and breathtaking sounds that you can only hear in one specific place. In this episode, we travel to two of the most astounding sonic wonders in the United States. The first is a hidden sound installation in Times Square that might be the most visited art exhibit on Earth. The second is an enormous organ built right into the rock of an ancient Virginian cave. These stories originally aired on the Atlas Obscura podcast.
All About That Bass
If you listen to vintage music, one of the first things you’ll notice is the complete lack of bass. But turn on a Top 40 station today, and you’ll hear song after song with deep, sub-ratting bass tones. So how and why did this change happen? For this episode, we worked with OnePlus to tell the story of our collective obsession with bass, and the one device that transformed the sound of popular music. Featuring hip-hop legend DJ Jazzy Jeff and Roland's Paul McCabe.
Industrial Musicals
For more than three decades, it was common for American companies to put on “industrial musicals” for their employees. These elaborate productions could rival Broadway shows, and featured original songs about the company and its products. And while this music was never intended for the general public, once you hear it for yourself, you might just get hooked. This is a story about bathroom remodeling, corporate art, and one man’s obsession with a forgotten corner of pop culture. Featuring comedy writer and collector Steve Young.
Into The Huluverse
Today, virtually every streaming platform has a sonic logo, from HBO’s classic “Static Angel” to the iconic Netflix “Tudum.” For Hulu, standing out in such a crowded marketplace has been a process of experimentation and revision. In this episode, we chart the evolution of Hulu’s sonic branding across 5 unique sonic logos. Along the way, the creative team shares unused alternate versions for the first time, and breaks down how they used AI to test their latest sound. Featuring Dan Capstick of DixonBaxi, Matthew Wilcock of Zelig Sound, and Reid Thompson of Hulu.